Lawyer SEO Marketing

Want More Clients & Cases?

Storyteller Media helps law firms generate qualified leads with free organic traffic.

We work with a select group of law firms to grow their practices with our custom mix of SEO and conversion optimization.

Does Your Law Firm Need More Clients?

Do these challenges sound familiar?

  1. Competing law firms outrank you on Google
  2. Your site seems to have all the features but it isn’t generating many leads
  3. You struggle to fill your pipeline with new clients
  4. Paid ads aren’t working like they once did
  5. Lead generation limitations affecting your growth targets
  6. You know that SEO matters, but you haven’t found the right partner yet

If so, you’re in the right place.

  • We specialize in optimizing sites and creating content that attracts more visitors and converts them to qualified leads.
  • A combination of SEO and conversion strategy attracts and converts a steady flow of new leads.
  • We continue to test and optimize all elements of your campaign.
About Us

We Are a Results-Focused SEO Agency in Canada

Our approach is unique from other agencies. We focus on leads, conversion, and revenue instead of meaningless rankings.

Storyteller Media is owned and operated by Bryan and Dena Haines. And we’ve been in SEO since 2007.

Storyteller Media is a Canadian digital marketing company in Antigonish, Nova Scotia.

We can help you start, build, and grow your online presence. We build fast sites that convert. And we can help improve your SEO and grow search engine traffic.

bryan and dena haines

Here’s some background of our experience:

  • We are experienced in legal lead generation. One SEO campaign for an immigration law firm generated hundreds of qualified leads each year.
  • We have managed content and SEO for many companies, from local businesses to international brands.
  • Bryan worked as an online business journalist for a New York Times property.

Lawyer SEO

Custom Marketing For Lawyers

We help law firms generate a steady flow of new clients. When you employ our Legal SEO Growth Program, we’ll get to work growing your incoming leads.

Legal SEO Services

We are experts at auditing websites and content assets. We’ll optimize your site for technical SEO, making it easier for search engines to read and index.
We will also optimize your Google Business Profile and other off-page assets.

Conversion Optimization

With site traffic coming in, it’s time to optimize landing pages, contact forms, and other calls to action for optimum conversion. This includes testing, tweaking, and then doubling down on the winners.

Content Marketing

We identify keywords and topics that attract qualified prospects.
The educational content helps filter leads before you speak with them.
We’ll work with you to create useful content that ranks and attracts leads.

Legal Site Design

As part of our Growth and Ultimate packages, we’ll build a free website.
Most websites have problems with user experience, speed, page structure, and SEO.
Every site we build is optimized for user experience (UX), conversions, and SEO ranking.

Legal SEO Growth Program Details

Legal SEO Growth Program

$2875/mo

*Monthly investment, in Canadian dollars

Here’s what the package includes:

  • Legal SEO Growth Strategy
  • Asset Audit: Technical, On-Page (Content), Off-Page
  • Conversion Tracking and Optimization
  • Local SEO Optimization: Google Business Profile, Google Maps, and Bing Places
  • Content Marketing: Content creation includes keyword research, competitor analysis, and post and article publishing. 3 Monthly Posts
  • Off-Page SEO: Link Building, including citations, directories, and outreach.
  • Technical SEO: Speed & Security Management, Optimization for Improved Indexability (SERP Enhancements). Build custom landing pages, optimize site navigation, internal linking.
  • Site Redesign: We’ll rebuild your site, if necessary.
  • Monthly Reports: Detailed summary of work performed. An end of month Zoom call to review progress, answer questions, and discuss strategy.
Program Boost

Add-Ons

In addition to our custom legal SEO campaign, we offer a number of add-ons to give your business even further reach.

Here are some common program additions:

  • Increased publishing schedule. Increase from 3 to 8 monthly posts.
  • Online Reputation Management: Tracking reviews, responding and flagging client comments.
  • WordPress updates and technical site management.
  • Social Media Posting: Weekly sharing site content to your top three channels, like Facebook, LinkedIn, and Google Business Profile.

We can discuss these program enhancements and other customizations during our initial call.

*Prices are in Canadian dollars (CAD). Canadian-based clients are subject to a 15% HST sales tax. Prices on our other pages or sites may be in other currencies. Pricing is approximate and subject to change, depending on the specifics of the site.

Law Firm SEO

Our System Works For All Law Firms

We help law firms generate a steady flow of new clients. Our custom systems work for law firms in all practice areas and geographic areas.

Immigration

International students, work visas applicants, entreprenuers, and investors.

Civil Law

Personal injury, real estate, malpractice, and landlord-tenant disputes.

Estate Planning

Wills and trusts, guardianship, trusteeship, and probate.

Family Law

Marriage, divorce, child custody and support, and related matters.

Corporate Law

Contracts, patents, labour law, employment, and other commercial agreements.

Other fields of law that we can help include health, tax, IP, environmental, international, criminal defense, and bankruptcy.

Frequently Asked Questions

Every month, you’ll receive two deliverables.

  1. A detailed summary of work performed, including time spent and program results.
  2. Zoom call to review progress, answer questions, and discuss strategy.

While the objective of generating qualified leads remains contstant, other program deliverables will vary by month.

Some months will focus heavily on fixing technical problems, and other months will be centered on content creation and optimization.

Our Legal SEO Growth Program includes site and content audits, technical and content optimization, content creation and publishing, local SEO optimization, and white-hat link building.

While the actual tasks each month will vary, you will receive 25 hours at our agency rate of $115 per hour. The hours used will be noted on the monthly report.

As part of this program, you won’t pay more per month, even when we exceed the hour allotment. Of course, tasks outside of the scope of this program will be agreed upon and billed separately.

Not at all. Our Legal SEO Growth Program runs month to month.

While you’ll get the most return with an ongoing investment, you are free to stop or pause the campaign at the end of each month.

We require payment in advance of the work commencing for the month. We accept credit card for payment.

If you choose to cancel or pause your campaign, please advise in writing at least 3 business days before your next payment is due. We don’t offer refunds once the payment is processed.

You’ll be working with Bryan and Dena. Learn more about us here.

And connect with us on Linkedin: Bryan and Dena.

It depends. An established website will see results from optimization much faster than new domain with a new website.

Generating traffic with SEO takes time. Depending on a number of factors, you can expect to see initial results within 2 months.

The full benefits of the campaign will be seen around 4-8 months after launch. It takes time for Google to index and begin to trust your site, especially with new domain names.

While other agencies may promise shorter timeframes, we want to give you realistic expectations. Our timelines are based on more than 15 years of experience.

Storyteller Media is based in Antigonish, Nova Scotia, on Canada’s east coast.

To begin, please fill out the Getting Started form, at the bottom of the page.

Once we receive your information, here’s what will happen next.

  1. We’ll arrange a Zoom call to discuss your goals and we can determine together if we’ll be a good fit.
  2. After the call, we’ll move send over the service agreement and initial invoice.
  3. Next, we’ll schedule an in-depth Discovery Call to set objectives and strategy.

With all this prep work out of the way, we’re ready to get to work. We’ll begin auditing and optimizing right away.

At Storyteller Media, we are a small, boutique agency.

We focus on conversion objectives that drive revenue, not empty rankings. We follow SEO best practices (white hat) for stable, long-term growth.

What Our Clients Say

With so many SEO and design agencies, it can be challenging to select the best SEO company for lawyers. With our unique experience as both an agency and publisher, we are uniquely positioned to help you grow your organic search traffic with SEO.

bryan and dena haines

Get Started: Order Your Legal SEO Program

We’re excited to work with you! Here’s where you can schedule your SEO campaign, site audit, or new site design project. This order form is for our legal marketing services.

Note: Our services are dependent on availability. We’ll contact you with the proposed timeline and let you know if we can take on your project.

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